Secret Sauce of Great Writing
Ex-Wall Street Journal Editor Teaches How To Make Your Blogs, Books & Business Writing Sparkle
Created by Shani Raja - Ex-Wall Street Journal editor
Students: 188736, Price: Free
SECRET SAUCE OF GREAT WRITING IS ONE OF UDEMY'S MOST POPULAR FREE COURSES with more than 100,000 students and thousands of 5-star reviews.
"A little gem of a course..." -- FRANS DU PLESSIS, UDEMY STUDENT
"Maximum learning in minimum time..." -- RAMIN ASSEMI, UDEMY STUDENT
"I watched your whole course and was in AWE the whole time... your words are profound..." -- GOLDIE LOPEZ, UDEMY STUDENT
"Power insights I will never forget..." -- REV. STEVE WRIGHT, UDEMY STUDENT
"A masterclass... signed up to "Writing With Flair" immediately..." -- RICHARD GIBBS, UDEMY STUDENT
"Liberating. Everything finally makes sense..." -- HAZEL R. M. JERVOSO
Do you dream of leaving your office job and making your mark on the world by writing a wildly popular book or creating a magnificent blog read by thousands—if not millions—of people?
Do you wish you were able to write business reports, sales emails, website copy, cover letters or college essays with supreme confidence?
Imagine, then, what it would be like if you could write with the style and flair of journalists on top newspapers such as The Wall Street Journal and The Economist.
Welcome to the brand new second edition of Secret Sauce Of Great Writing, a program that will show you how it's possible to upgrade your business writing, blog writing and copywriting skills to that level extremely fast.
The course is taught by Shani Raja, author of the bestselling Udemy course Writing With Flair: How To Become An Exceptional Writer and a former Wall Street Journal senior editor and writing coach, as well as an ex-contributor to The Economist, the FT, Dow Jones and Bloomberg News.
In this course, Shani will introduce you to the fundamental four ingredients of exceptional writing:
In as little as an hour, you'll know exactly how to apply this "secret sauce" to your own writing—putting you way ahead of other writers in your profession or industry.
"Outstanding course from the get go..." — Rudyard von, Udemy student
"A genuine recipe to produce attention-grabbing writing..." — Hassan Masood, Udemy student
"Revolutionary..." — Marie-Rose Davis, Udemy student
"Impressive..." — Cornelia M. Lorenzo, Udemy student
"Priceless..." — Alimaa Batchuluun, Udemy student
The secret sauce
The first three ingredients in the secret sauce—simplicity, clarity and elegance—respectively make your writing punchy, crisp and graceful.
Evocativeness is the fourth quality that makes your prose stimulating.
When you put those four ingredients together in a piece of writing, it will become truly outstanding.
In fact, it's the exact formula Shani has used for many years to edit articles devoured regularly by millions of people worldwide.
Perhaps you've always felt your writing was too weak to get noticed or make an impact. Maybe you've struggled to figure out how to improve it, or even to know where to begin.
This course will reveal the writing tactics of world-class editors in a well structured and easy-to-follow format.
You'll find that as soon as you incorporate those four ingredients (simplicity, clarity, elegance and evocativeness) into your writing, you'll see a seismic shift in the impact of your words and sentences.
"Goes beyond the bland lessons of early education by adding flavor and life to your prose..." — Billy Williams, Udemy student
"Excellent advice and interaction kept me glued to this course..." — John Faherty, Udemy student
"Really gives you the ability to see how your writing could improve..." — Cameron M. Kreider, Udemy student
"Shattered my opinion about good writing..." — Bilal Ahmad, Udemy student
"Thank you for enlightening us..." — Tanpreet Kaur Narula, Udemy student
"Makes you feel comfortable and excited about writing..." — Travis Fry, Udemy student
"Helped me to see exactly what I needed..." — Shalecia Tatiana Wallace, Udemy student
How many job interviews might you have lost because your cover letters and resume didn't hit home?
How many customers might you have turned off because the words on your website were too dull and uninspiring to read?
How many books or blog posts have you quit writing, or put off, because you couldn't figure out why your sentences and words lacked the power to captivate a reader?
You'll find the answers to such questions in this course, your first glimpse into the wondrous world of elite writing.
Not tips, but a writing system
This entry-level writing course doesn't focus on the technical aspects of writing, such as grammar rules.
Rather, it reveals the powerful key principles that will enable you quickly to design more stylish prose.
Nor will you get a bunch of fragmented writing "tips" you could pick up anywhere on the internet.
This is an all-encompassing writing system that will change forever the way you think about and approach the craft.
Your essays, cover letters, press releases, marketing copy and sales emails—not to mention books and blog posts—will never look the same again.
"Most great teachers can't write, and most great writers can't teach. Shani Raja is one of the few who excels at both. I managed dozens of reporters and editors during my 12-year career at Bloomberg News. Now he's the person I go to when I want help with my writing." NICOLAS JOHNSON, FORMER BLOOMBERG AND GLOBE AND MAIL EDITOR.
"As a young reporter my prose might have been robotic and jargon-laden if not for Shani's watchful eye and attention to the elusive human interest behind ostensibly technical stories. Beyond the standard (yet crucial) reporting skills—like accuracy, clarity and integrity—I also learned refinement, how to withstand impulses toward glibness and cynicism that can naturally set in when oft revisiting the same beat. Shani will teach you how to write well, and with grace." HAWA ALLAN, JOURNALIST AND FICTION WRITER.
Email Writing- How to Write Effective Emails
Drafting Emails with Proper Structure and etiquettes
Created by Alex Melwyn - L&D Professional passionate towards imparting competencies
Students: 38069, Price: Free
This course primarily covers how an email has to be structured and what is communication style followed while writing emails, It also deals with various email etiquettes which has to be followed during sending or receiving emails in a professional environment.
The process which is discussed in the program can be used as a drafting tool and help you build effective emails and have more response rate.
Better Business Writing in 35 Minutes
Simple tips for creating writing that's easy to understand and achieves results
Created by Tom Foskett - Technical Writer, Editor, and Writing Coach
Students: 3298, Price: Free
My name is Tom Foskett, and I'm a technical writer, editor, and writing coach.
In the next 35 minutes, I'll show you how to create effective business writing.
That means writing that:
Will actually get read
Delivers a clear message
Achieves the goal that you wrote it for
You don't have to be a writer for this course to be useful. The advice I'll give is just as relevant to sending an email as it is to writing a report.
Thanks for watching, and I hope you enjoy the course.
How to Create a Website With Zyro Website Builder
Learn to Create Business Websites, Blogs, and eCommerce Stores. Great for beginners!
Created by Gvidas Maskoliunas - Digital Marketing Specialist
Students: 2594, Price: Free
Did you know that to create a professional-looking website you don’t need any coding skills or to know how to use content management systems(CMS)? You can easily create your website within an hour using the Zyro website builder. In this course, you will learn how to create business websites, blogs, or even eCommerce websites.
This website builder is not only easy to use - it’s powerful too! Zyro has a huge gallery of professional templates for business, portfolio, resume, events, landing pages, and eCommerce websites. It’s easy to create awesome looking pages by dragging and dropping elements around. Creating your website was never so simple and you can start completely free.
Zyro has a lot of fantastic free features that will help you to create your website even faster. One of those features is a logo maker. Using this tool you can create nice looking logos without leaving the Zyro website. A perfect solution for everyone who doesn’t have Photoshop or any other tool to work on logos. I highly recommend to try it out, you will be surprised by the results.
Zyro AI Features
This website builder is on another level - it has a lot of tools powered by AI. You can create unique content by using the slogan, business name, and blog title AI generators. If you will ever need to create a description or a bio use AI writer. It will generate original content that you can use on your website. It’s very helpful when you run out of ideas and you need inspiration. The generated text is so good, it’s hard to say if it was written by a person or AI.
Have you ever heard about heatmaps? It’s a powerful way to understand what your visitors do on your web pages, where they click, how far they scroll, where they focus attention, or what they ignore. Heatmaps visualize the most popular and unpopular elements of a webpage using colors on a scale from red to blue. Usually, for this, your website needs traffic which has to be analyzed but Zyro has something interesting to offer. This website builder has an AI heatmap, it allows you to check your pages and find out hot and cold spots. You don’t need any traffic to your website because this tool can predict the popular and unpopular elements.
The first part - Zyro business website and blog
In the first part of this course, you will learn how to create a business website and a blog. We will start by picking a template for our website. Once you will decide which template you want to use, I will show you how to edit it. You will see it yourself how easy it is to work with this website builder.
To create awesome looking pages we will use sections and elements. Since Zyro templates come with a lot of demo content I always recommend deciding which sections you would like to keep and which wouldn’t. This way it’s much easier to work on your website. From here I’ll show you how to use various elements such as text, image, forms, and more. By dragging and dropping these elements to our sections we will create different pages.
Did you know that with a Zyro website builder you can add a blog to your website? Of course, this is optional and it’s up to you, but you can do this just with a few clicks. I highly recommend you test it out. Blogging is an amazing way to drive organic traffic to your website and increase your SEO. So don’t miss this chance.
The second part - Zyro eCommerce store
In the second part of this course, you will learn how to create an eCommerce website using the Zyro website builder. I was surprised by how easy it is to create a great looking online store compared to other platforms. It’s easy to add payments, shipping methods, or products itself. I couldn’t think of a more beginner-friendly platform for creating an eCommerce store than Zyro website builder.
I will walk you through the Zyro dashboard of the online store. We will start with the most important settings and from here we will move on to payments and shipping methods. You will be able to accept payments by cards and Paypal, the setup process will take us only 5 minutes. I’ll show you how to set up various shipping methods such as free, conditional, and standard shipping. The best part about shipping is that after you select your business location Zyro will add shipping methods automatically - the ones which are available in your country. So if you’re from the US you will have such shipping options as USPS, UPS, and more.
You will learn how to connect your Zyro website to the Facebook shop and Instagram store. With a few clicks, you’ll expand your sales channels and you will make more sales. But it doesn’t end here because you will learn how you can easily run Google Shopping ads. Usually, for this, you need to know how to use Google Merchant center and Google ads but Zyro automated this process and made it easy!
Zyro website builder might be the best option for beginners
I believe that Zyro is one of the best options for beginners. You can easily create your own website in a matter of hours. You can start with a free plan and once you need you can upgrade at any time you want. Even integrations of Google Analytics, Hotjar, Facebook pixel, Messenger, and Google Tag Manager has never been so easy. So if you’re a beginner and you want to have your own professional website Zyro is the right choice!
Create Professional Talking-Head Video Using Your Phone
The Ultimate Video Creator's Course
Created by Mansur Omar - Video Producer/Visual Effects Artist
Students: 2252, Price: Free
This course is for those of you who want to create video content using your smartphone. I fully understand that most people lack access to super expensive camera gear. This course here has been recorded using my own cracked cellphone. Everything was done in one take with no post-production involved. So this course alone is proof that a lot is possible with very little. By the end of this very short course, you'll be fully capable of creating amazing videos on your own.
Learn Video Making Fundamentals in This Comprehensive Course.
Master the essentials of video making
Change the game once you learn how small adjustments have big impacts on your scenes
Walk away with a strong understand of the lighting basics in just 30-40 minutes