Best Marketing Analytics Courses

Find the best online Marketing Analytics Courses for you. The courses are sorted based on popularity and user ratings. We do not allow paid placements in any of our rankings. We also have a separate page listing only the Free Marketing Analytics Courses.

The Complete Digital Marketing Course – 12 Courses in 1

Master Digital Marketing Strategy, Social Media Marketing, SEO, YouTube, Email, Facebook Marketing, Analytics & More!

Created by Rob Percival - Web Developer And Teacher

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Students: 613962, Price: $149.99

Students: 613962, Price:  Paid

Join 500,000+ students in the best-selling digital marketing course on Udemy!

With over 20 hours of training, quizzes and practical steps you can follow - this is one of the most comprehensive digital marketing courses available. We'll cover SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Google Analytics and more!

Learn By Doing

The course is hugely interactive with projects, checklists & actionable lectures built into every section.

Learn step by step how to market a business online from scratch across all the major marketing channels.

Follow the steps on screen to get results at work, for own business or for your digital marketing clients.

12 Courses in 1

Covering 12 major online marketing topics and comprising of 20+ hours of clear cut lectures & practice activities - this course is "incredible value for money!" as one student said. We'll cover:

  1. Market Research. Ask 3 simple questions to validate your business idea.

  2. WordPress. Build a world-class website in 1 hour without any coding.

  3. Email Marketing. Build a mailing list of 1000 people in 30 days from scratch.

  4. Copywriting. Write sales pages that make the cash register ring!

  5. SEO (Search Engine Optimisation). Get free traffic to your website with SEO.

  6. YouTube Marketing. Drive traffic & sales with simple "how to" videos.

  7. Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora).

  8. Linkedin Marketing. Go viral on Linkedin and 400x your connections.

  9. App Marketing. Discover 43 Ways To Promote Your App.

  10. Google Adwords. Avoid common mistakes and set up profitable campaigns first time.

  11. Facebook Ads. Make money with Facebook Ads without spending a fortune.

  12. Google Analytics. Improve your marketing with Google Analytics data.

By the end of this course, you will be confidently implementing marketing strategies across the major online marketing channels.

All the strategies, tips and tools recommended are either free or very cost effective.

You'll Also Get:

✔ Lifetime Access to course updates

✔ Fast & Friendly Support in the Q&A section

✔ Udemy Certificate of Completion Ready for Download

Don't Miss Out!

Every second you wait is costing you valuable leads and sales.

This courses come with a 30 day money-back guarantee - so there's no risk to get started.

Go ahead and hit the "take this course" button to start growing a business online today!

Marketing Analytics: Forecasting Models with Excel

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

Created by Start-Tech Academy - 3,000,000+ Enrollments | 4+ Rated | 160+ Countries

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Students: 110428, Price: $29.99

Students: 110428, Price:  Paid

You're looking for a complete course on understanding Forecasting models and forecasting analytics to drive business decisions involving production schedules, inventory management, manpower planning, demand forecasting, and many other parts of the business., right?

You've found the right Marketing Analytics: Forecasting Models with Excel! This course teaches you everything you need to know about different forecasting models and how to implement these models for devising forecasting analytics in Excel using advanced excel tool.

After completing this course you will be able to:

  • Implement forecasting analytics and forecasting models such as simple linear, simple multiple regression, Ratio to Moving Average, Winter's method for exponential smoothing with trend and seasonality, famous Bass diffusion model and many more.

  • Increase revenue/profit of your firm by implementing accurate forecasting analytics using Excel solver Add-in

  • Confidently practice, discuss and understand different Forecasting analytics strategies and forecasting models used by organizations

  • Creating demand forecasting strategies using forecasting analytics techniques and various forecasting models.

How this course will help you?

A Verifiable Certificate of Completion is presented to all students who undertake this Marketing Analytics: Forecasting Models with Excel course.

If you are a business manager or an executive, or a student who wants to learn and apply forecasting analytics and forecasting models in real world problems of business, this course will give you a solid base by teaching you the most popular forecasting models and how to implement it for effective demand forecasting and for devising forecasting analytics techniques.

Why should you choose this course?

We believe in teaching by example. This course is no exception. Every Section’s primary focus is to teach you the concepts on forecasting analytics, demand forecasting, forecasting models through how-to examples. Each section has the following components:

  • Theoretical concepts and use cases of different forecasting models and forecasting analytics techniques

  • Step-by-step instructions on implement forecasting models and forecasting analytics techniques in excel for demand forecasting

  • Downloadable Excel file containing data and solutions used in each lecture on forecasting models and forecasting analytics

  • Class notes and assignments to revise and practice the concepts on demand forecasting, forecasting models and forecasting analytics techniques

The practical classes where we create the model for each of these strategies is something which differentiates this course from any other course available online.

What makes us qualified to teach you?

The course is taught by Abhishek and Pukhraj. As managers in Global Analytics Consulting firm, we have helped businesses solve their business problem using Analytics and we have used our experience to include the practical aspects of Marketing and data analytics in this course

We are also the creators of some of the most popular online courses - with over 170,000 enrollments and thousands of 5-star reviews like these ones:

This is very good, i love the fact the all explanation given can be understood by a layman - Joshua

Thank you Author for this wonderful course. You are the best and this course is worth any price. - Daisy

Our Promise

Teaching our students is our job and we are committed to it. If you have any questions about the course content, practice sheet or anything related to any topic, you can always post a question in the course or send us a direct message.

Download Practice files, take Quizzes, and complete Assignments

With each lecture, there are class notes attached for you to follow along. You can also take quizzes to check your understanding of concepts. Each section contains a practice assignment for you to practically implement your learning.

What is covered in this course?

Understanding how future sales will change is one of the key information needed by manager to take data driven decisions. In this course, we will explore how one can use forecasting models to

  • See patterns in time series data

  • Make forecasts based on models

Let me give you a brief overview of the course

  • Section 1 - Introduction

In this section we will learn about the course structure

  • Section 2 - Basics of Forecasting

In this section, we will discuss about the basic of forecasting and we will also learn the easiest way to create simple linear regression model in Excel

  • Section 3 - Getting Data Ready for Regression Model

In this section you will learn what actions you need to take a step by step to get the data and then prepare it for the analysis these steps are very important.

We start with understanding the importance of business knowledge then we will see how to do data exploration. We learn how to do uni-variate analysis and bi-variate analysis then we cover topics like outlier treatment and missing value imputation.

  • Section 4 - Forecasting using Regression Model

This section starts with simple linear regression and then covers multiple linear regression.We have covered the basic theory behind each concept without getting too mathematical about it so that you understand where the concept is coming from and how it is important. But even if you don't understand it, it will be okay as long as you learn how to run and interpret the result as taught in the practical lectures.

We also look at how to quantify models accuracy, what is the meaning of F statistic, how categorical variables in the independent variables dataset are interpreted in the results.

  • Section 5 - Handling Special events like Holiday sales

In this section we will learn how to incorporate effects of Day of Week Effect, Month Effect or any special event such Holidays, pay day etc.

  • Section 6 - Identifying Seasonality & Trend for Forecasting

In this section we will learn about trends and seasonality and how to use the Solver to develop an additive or multiplicative model to estimate trends and seasonality. We will also learn how to use moving averages to eliminate seasonality to easily see trends in sales.

  • Section 7 - Handling Changing Trend & Seasonality over time

In this section we will learn about Winter’s Method that changes trend and seasonal index estimates during each period has a better chance of keeping up with changes than other methods.

  • Section 8 - Forecasting models for New Products

In this section we will learn techniques to forecast new product sales. It is difficult to forecast when we have little or no historical data. The S curve can be used when we have little data and the famous bass diffusion model can be used to predict product sales even before the product is launched in the market.

Some of the examples in this course are from the book Marketing Analytics: Data-Driven Techniques with Microsoft Excel [Winston, Wayne L.]. We suggest this book as reading material for anyone aspiring to be a marketing analyst.

I am pretty confident that the course will give you the necessary knowledge and skills related to forecasting analytics, forecasting models and demand forecasting strategies; to immediately see practical benefits in your work place.

Go ahead and click the enroll button, and I'll see you in lesson 1 of this course on forecasting analytics and forecasting models!

Cheers

Start-Tech Academy

Free Digital Marketing Basics Course

It's time for Digital Transformation

Created by Sorav Jain - CEO of echoVME

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Students: 106929, Price: Free

Students: 106929, Price:  Free

Have you learnt Digital Marketing? You haven’t? Well, not to worry! Here is an opportunity for you to start everything from the scratch. I have made 21+ Free Video Lessons to Empower the world and embrace people with my knowledge in digital marketing and my passion for teaching.

I am in a mission to reach out to people and tell them Digital has a business side and it can be used for a purpose.

Like how you define the purpose of Life, I believe you should also define the purpose of Digital Life and here are those 21 lessons that you shall get every single day to master Digital Marketing.

Digital Marketing Fundamentals with Live Projects

Jump Start Your Career Growth & Earning Potential. Learn Digital Marketing from Global Experts.

Created by Sangeeta Kumar - Vice President Training

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Students: 98261, Price: Free

Students: 98261, Price:  Free

This course introduces Concepts of Digital Marketing. It provides formats, hands-on experience and worksheets to create digital marketing strategies in consonance with business objectives. It gives a complete knowledge of the channels of digital marketing so that a marketer can decide which channel would be the most profitable for the business. Identifying KPIs in digital marketing are important and in this course I will show you how to identify KPIs..

The course aims to introduce digital marketing concepts and provide a systematic overview of all channels and components of digital marketing. Digital marketing is an integral part of any marketing process. By itself it is completely specialized and extremely vast.

Complete with formats and worksheets, that you can apply instantly.

Marketing Analytics: Pricing Strategies and Price Analytics

Boost Profit by learning diff Pricing Strategies & Advanced Pricing Models in Excel. Complete Pricing Analytics in Excel

Created by Start-Tech Academy - 3,000,000+ Enrollments | 4+ Rated | 160+ Countries

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Students: 96712, Price: $29.99

Students: 96712, Price:  Paid

You're looking for a complete course on pricing strategies and pricing analytics that maximize your firm revenue/profit, right?

You've found the right Marketing Analytics: Pricing Strategies course! This course teaches you everything you need to know about different pricing strategies and how to implement it using profit maximizing price points.

After completing this course you will be able to:

  • Implement pricing strategies such as simple linear pricing, price bundling, giving quantity discount, price skimming, applying two part tariffs and many more.

  • Increase revenue/profit of your firm by implementing revenue / profit maximizing price point and accordingly deciding perfect pricing strategies using Excel solver Add-in

  • Confidently practice, discuss and understand different Pricing strategies used by organizations

How this course will help you?

A Verifiable Certificate of Completion is presented to all students who undertake this Marketing Analytics: Pricing Strategies and Price Analytics course.

If you are a business manager or an executive, or a student who wants to learn and apply Pricing strategies in real world problems of business, this course will give you a solid base for that by teaching you the most popular pricing strategies and how to implement it.

Why should you choose this course?

We believe in teaching by example. This course is no exception. Every Section’s primary focus is to teach you the concepts through how-to examples. After taking this course you will have a fair idea on pricing strategies and price analytics. Each section has the following components:

  • Theoretical concepts and use cases of each Pricing strategy

  • Step-by-step instructions on how to arrive at revenue/profit maximizing price points in excel

  • Downloadable Excel file containing data and solutions used in each lecture

  • Class notes and assignments to revise and practice the concepts

The practical classes where we create the model for each of these strategies is something which differentiates this course from any other course available online.

What makes us qualified to teach you?

The course is taught by Abhishek and Pukhraj. As managers in Global Analytics Consulting firm, we have helped businesses solve their business problem using Analytics and we have used our experience to include the practical aspects of Marketing and data analytics in this course

We are also the creators of some of the most popular online courses - with over 170,000 enrollments and thousands of 5-star reviews like these ones:

This is very good, i love the fact the all explanation given can be understood by a layman - Joshua

Thank you Author for this wonderful course. You are the best and this course is worth any price. - Daisy

Our Promise

Teaching our students is our job and we are committed to it. If you have any questions about the course content, practice sheet or anything related to any topic, you can always post a question in the course or send us a direct message.

Download Practice files, take Quizzes, and complete Assignments

With each lecture, there are class notes on various pricing strategies and price analytics attached for you to follow along. You can also take quizzes to check your understanding of concepts on pricing strategies. Each section contains a practice assignment for you to practically implement your learning on pricing strategies, marketing analytics.

What is covered in this course?

Understanding how pricing impacts revenue and profitability is one of the most important issues faced by managers. In this course, we will explore how one can use analytics to determine the pricing strategy to be used, that helps achieve the objectives of the company.

Let me give you a brief overview of the course

  • Section 1 - Introduction

In this section we will learn about the course structure and the steps involved in devising a pricing strategies and marketing analytics.

  • Section 2 - Step 1: Setting a Pricing Objective

In this section, we will discuss about different pricing objectives that a firm.

  • Section 3 - Step 2: Estimating Demand

In this section we will learn different types of Demand Curve We will also learn how to quickly estimate demand curves using Excel

  • Section 4 - Step 3: Estimating Costs

Cost curves plays an important role in profit maximizing problems and determining pricing strategies. In this section, we will learn how to estimate cost functions. we will also learn the effect of complimentary goods on pricing strategies and marketing analytics.

  • Section 5 - Step 4: Analyzing competitors

In This section we will learn about analyzing competitors’ pricing strategy and its effect on our pricing strategy and marketing analytics.

  • Section 6 - Step 5: Evaluating Pricing Strategies

Once we have demand and cost we can estimate revenue and profit at different price points and using different pricing strategies. In the section, we will be discussing a lot of pricing strategies such as simple linear pricing, price bundling, giving quantity discount, price skimming, applying two part tariffs and many more. All these are pricing strategies which companies are actually using. We will see what's the thought and analytics that goes behind the decision of choosing a particular pricing strategy.

Some of the examples in this course are from the book Marketing Analytics: Data-Driven Techniques with Microsoft Excel [Winston, Wayne L.]. We suggest this book as reading material for anyone aspiring to be a marketing analyst. This is also a helpful resource for understanding pricing strategies and price analytics.

I am pretty confident that the course will give you the necessary knowledge and skills related to pricing strategies, pricing and marketing analytics; to immediately see practical benefits in your work place.

Go ahead and click the enroll button, and I'll see you in lesson 1 of this pricing strategy course

Cheers

Start-Tech Academy

Getting Started with Google Analytics

Learn how to interpret data and get insights from Google Analytics to increase Conversion Rates.

Created by Eugen Oprea - Conversion Optimization Fanatic and Google Analytics Geek

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Students: 83898, Price: Free

Students: 83898, Price:  Free

With the "Google Analytics Training: Getting Started with Google Analytics" I would like to help you get started with Google Analytics and be able to get actionable insights from it.

You will learn how to start tracking conversion rates and what data you need to analyze in order to improve them.

This Google Analytics training course will help you master the basics and see what it takes to turbocharge your website performance.

Want more details? Here is what you will get:

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  • Step by step instructions on how to get started and implement Google Analytics
  • Crystal clear advice on what to do before getting started with Google Analytics
  • Details on how to interpret data from Google Analytics
  • The most important reports in Google Analytics and why they really matter
  • Advice about how to translate raw data into actionable insights

With each lesson you get, you will be able to track your progress over time and find your way to become an Analysis Ninja.

Best of all, it's FREE! So, signup today! So, sign up for Google Analytics Training course today!

Marketing Analytics and Retail Business Management

Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling

Created by Start-Tech Academy - 3,000,000+ Enrollments | 4+ Rated | 160+ Countries

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Students: 74919, Price: $29.99

Students: 74919, Price:  Paid

You're looking for a complete course on understanding Marketing Analytics and Retail Business Management to drive business decisions involving production schedules, inventory management, promotional mail optimization, store layouting, estimating right bundle price, customer valuation and many other parts of the business., right?

You've found the right Marketing Analytics & Retail Business Management course! This course teaches you everything you need to know about different forecasting models, Market Basket analysis, conducting market research, marketing analytics, RFM (recency, frequency, monetary) analysis, Customer Valuation methods & Price Bundling analysis and how to implement these models in Excel using advanced excel tool.

After completing this course you will be able to:

  • Implement forecasting models such as simple linear, simple multiple regression, Additive and multiplicative trend and seasonality model and many more, required for devising marketing analytics strategies effectively.

  • Perform marketing analytics and market basket analysis and calculate lift to derive a store layout that maximizes sales from complementary products.

  • Do RFM (Recency, frequency, and monetary value) analysis to help you maximize profit from promotional mail campaigns.

  • Increase revenue/profit of your firm by implementing revenue / profit maximizing bundle price point using marketing analytics tool like Excel solver Add-in

  • Understand the value of your customers to make intelligent decisions based on recommendations of marketing analytics and marketing research on how to spend money acquiring them

  • Confidently practice, discuss and understand different marketing analytics models used by organizations

How this course will help you?

A Verifiable Certificate of Completion is presented to all students who undertake this Marketing Analytics & Retail Business Management course.

If you are a business manager or an executive, or a student who wants to learn and apply forecasting models, marketing analytics techniques based on marketing research in real world problems of business, this course will give you a solid base for that by teaching you the most popular forecasting models and marketing analytics strategies and how to implement them.

Why should you choose this course?

We believe in teaching by example. This course is no exception. Every Section’s primary focus is to teach you the concepts of marketing analytics, marketing research through how-to examples. Each section has the following components:

  • Theoretical concepts and cases of different forecasting models and marketing analytics techniques

  • Step-by-step instructions on implementing forecasting models and marketing analytics in excel

  • Downloadable Excel file containing data and solutions used in each lecture on marketing analytics and retail business management

  • Class notes and assignments to revise and practice the concepts on marketing analytics and retail business management

The practical classes where we create the model for each of these strategies is something which differentiates this course from any other course available online.

What makes us qualified to teach you?

The course is taught by Abhishek and Pukhraj. As managers in Global Analytics Consulting firm, we have helped businesses solve their business problem using Analytics and we have used our experience to include the practical aspects of Marketing analytics, marketing research, forecasting techniques and data analytics in this course.

We are also the creators of some of the most popular online courses - with over 170,000 enrollments and thousands of 5-star reviews like these ones:

This is very good, i love the fact the all explanation given can be understood by a layman - Joshua

Thank you Author for this wonderful course. You are the best and this course is worth any price. - Daisy

Our Promise

Teaching our students is our job and we are committed to it. If you have any questions about the course content, marketing analytics, marketing research, practice sheet or anything related to any topic, you can always post a question in the course or send us a direct message.

Download Practice files, take Quizzes, and complete Assignments

With each lecture, there are class notes attached for you to follow along. You can also take quizzes to check your understanding of concepts on Marketing analytics, marketing research, forecasting techniques. Each section contains a practice assignment for you to practically implement your learning on Marketing analytics, marketing research, forecasting techniques.

What is covered in this course?

Understanding how future sales will change is one of the key information needed by manager to take data driven decisions. In this course, we will explore how one can use marketing analytics tools and forecasting models to

  • See patterns in time series data

  • Make forecasts based on models

Let me give you a brief overview of the course

  • Section 1 - Introduction

    In this section we will learn about the course structure containing Marketing analytics, marketing research, forecasting techniques.

  • Section 2 - Basics of Forecasting

    In this section, we will discuss about the basic of forecasting and we will also learn the easiest way to create simple linear regression model in Excel

  • Section 3 - Getting Data Ready for Regression Model

    In this section you will learn what actions you need to take step by step to get the data and then prepare it for the marketing analytics purpose. These steps are very important.

    We start with understanding the importance of business knowledge then we will see how to do data exploration. We learn how to do uni-variate analysis and bi-variate analysis then we cover topics like outlier treatment and missing value imputation. These are the building blocks of implementing marketing analytics techniques effectively.

  • Section 4 - Forecasting using Regression Model

    This section starts with simple linear regression and then covers multiple linear regression. We have covered the basic theory behind each concept without getting too mathematical about it so that you understand where the concept is coming from and how it is important. But even if you don't understand it, it will be okay as long as you learn how to run and interpret the result as taught in the practical lectures.

    We also look at how to quantify models accuracy, what is the meaning of F statistic, how categorical variables in the independent variables data set are interpreted in the results.

  • Section 5 - Handling Special events like Holiday sales

    In this section we will learn how to incorporate effects of Day of Week Effect, Month Effect or any special event such Holidays, pay day etc.

  • Section 6 - Identifying Seasonality & Trend for Forecasting

    In this section we will learn about trends and seasonality and how to use the Solver to develop an additive or multiplicative model to estimate trends and seasonality. We will also learn how to use moving averages to eliminate seasonality to easily see trends in sales.

  • Section 7 - Market Basket Analysis and Lift

    In this section we will learn about Marketing analytics, marketing research, market basket analysis and learn how to calculate lift to derive a store layout that maximizes sales from complementary products.

  • Section 8 - Recency, frequency, and monetary value analysis

    In this section we will learn techniques to perform RFM (Recency, frequency, and monetary value) analysis to help you maximize profit from promotional mail campaigns.

  • Section 9 - Recency, frequency, and monetary value analysis

    In this section we will learn price bundling techniques and learn how to increase revenue/profit of your firm by implementing revenue / profit maximizing price point using Excel solver Add-in

  • Section 10 - Recency, frequency, and monetary value analysis

    In this section, we will discuss about the basic of concepts of Customer Lifetime value and learn how to create excel model to find lifetime customer value and perform sensitivity analysis to capture variations in lifetime value under different scenarios.

  • Section 11 - Excel crash course

    If you're new to Excel, or you've played around with it but want to get more comfortable with Excel's advanced features required for this course. Either way, this section will be great for you to revise your rusty excel skills .

Some of the examples in this course are from the book Marketing Analytics: Data-Driven Techniques with Microsoft Excel [Winston, Wayne L.]. We suggest this book as reading material for anyone aspiring to be a marketing analyst and gaining knowledge on Marketing analytics, marketing research, forecasting techniques and data analytics.

I am pretty confident that the course will give you the necessary knowledge and skills related to Marketing analytics, marketing research, forecasting techniques, to immediately see practical benefits in your workplace.

Go ahead and click the enroll button, and I'll see you in lesson 1 of this Marketing Analytics course!

Cheers

Start-Tech Academy

2020 Complete Instagram Marketing Masterclass: Become a Pro

20 Instagram Marketing Strategies to Grow a Page, Get Real Followers, Sell Online Using Instagram Marketing Sales Funnel

Created by Pouya Eti • Digital Marketing Expert - Digital Instagram Marketer, Author & Entrepreneur

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Students: 29840, Price: Free

Students: 29840, Price:  Free

Learn and master 20 Mega Instagram Marketing Strategies to Grow a Page, Get Real Followers, Sell Online Using Instagram Marketing Sales Funnel

During this Instagram marketing course you will learn how to:

  • A powerful Instagram marketing strategy to get 20 times more engagement on your posts

  • Getting access to powerful Instagram marketing documents

  • Learn the fundamental to advanced building a Instagram business page

  • VRIN - The highest post quality possible

  • 8 Rules for a better Instagram post

  • 4 Mega Instagram Marketing strategies

  • Instagram Sales funnel

  • And much more ...

Most people think they know everything about Instagram marketing and how to create a successful page, but after you learn what we have in this course, a lot of new doors will open for you on Instagram marketing.

If you really want to become a pro on Instagram marketing, join this course NOW! and lets build your advanced Instagram profile, attract followers and market your page together.

Google Analytics Course Zero To Hero

Best Google Analytics Instructions for Business, Track Digital Marketing Analytics to Grow Sales & Optimize Your Website

Created by Pouya Eti • Digital Marketing Expert - Digital Instagram Marketer, Author & Entrepreneur

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Students: 22093, Price: Free

Students: 22093, Price:  Free

Google Analytics Course To Improve Your Website And Business

We will follow powerful Google Analytics instructions to set up our Google Analytics, learn to read the information and analyze them to grow our business and avoid hard mistakes.

.

In this WordPress Website course You will learn how to:

  • Setup Google Analytics and activate all of the important triggers to receive data.

  • Read and analyze data to improve and grow your business.

  • Use powerful custom dashboard for marketing and sales.

  • Track your conversions and grow them

  • Find the exact places on your website that you need to improve.

  • And much more ...

.

During this Google Analytics course we will learn and practice every important element that exist and you need to use to receive important data from your website and use it to improve your business.

Google analytics is a powerful platform that nowadays if you really want to become successful and be able to compete with other brands in your niche you must use it. Even if your business is local, learning Google analytics will give you the right mentality to apply on your business, to find problems, to find mistakes and to solve them.

------------Important!

Along the way I will point out to many powerful marketing tips that can grow your business and website much faster. Pay attention to the bonus marketing strategies inside the course.

------------Important!

If you really want to achieve everything said above join this course NOW! , setup and use Google Analytics and take your business to the next level with "Create WordPress Website For Marketing & Sales" course.

WordPress Website For Marketing & Sales by Pouya Eti 

Marketing Principles A-Z, 3 Marketing Tips & Techniques Free

increase sale, customers & attention by using 3 cognitive biases of marketing

Created by Alireza Etemadi | Marketing Strategy Expert | - Photographer, Digital Marketer

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Students: 16045, Price: Free

Students: 16045, Price:  Free

Learn and master 3 powerful marketing principles to become successful at any marketing campaigns, attracting people and making them your customer.

You will learn how to:

  • 3 powerful & exclusive techniques

  • Run a successful marketing campaigns

  • Increase sale in any business you have

  • Convince people in digital market, social media, business meetings, websites and ...

What are these 3 marketing tips & techniques?

These are 21 cognitive biases of marketing which have been developed by marketing and psychology experts over the pas couple of decades.During this course we will only learn 3 of them. There reason that these biases are rare is that people who knows these, they try not to share them with others because they are very powerful and effective. Beside here you can find some of these in the book of "influence" written by Dr. Cialdini or in the book "poor Charlie's Almanack" written by the self made billionaire, Charlie Munger.

Situations you can use these marketing principles:

  • Any marketing campaigns (social media marketing, digital marketing)

  • designing a suitable and convincing website, store, business.

  • convincing business partners, inverters and so on.

If you really want to achieve everything said above join this course because these are the core of a successful marketing and business.

Marketing Analytics: Stand Out by Becoming an Analytics Pro!

Marketing requires a new, analytical breed of professionals. Be at the forefront of your profession.

Created by Nate @ Wisdify - Co-Founder & Lead Instructor @ Wisdify

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Students: 10622, Price: $44.99

Students: 10622, Price:  Paid

In this big data age, knowing how to organize, synthesize, and analyze large quantities of marketing data is no longer an "good-to-have" skill. It is absolutely essential! Are you a student looking to set yourself apart from your peers? Are you looking to break into social media marketing? Do you want to become an expert in marketing analytics? If so, then this course is for you! 

In this course, we'll teach you everything you need to know to become an expert in marketing analytics. No prior experience in social media marketing, statistics, or marketing required!

Our course is based on the hands-on, case-study method to learning. In other words, we'll learn by analyzing the data in a real-life scenario. The course begins with an introduction to big data, data analytics, and marketing analytics. This will allow you to feel comfortable with these terms.

Afterwards, we move on to learning the most important web, social media, digital advertising, customer, and revenue metrics in marketing. As we learn each new metric, we'll immediately apply it to the real-life case study.

We cap off the course by teaching you how to properly model out a new marketing initiative. This model will project out a campaign's revenue and expenses for 2 years and will be complete with scenario and sensitivity analyses. We then conclude by summarizing our data in a beautiful, dynamic dashboard.

We are excited to have you join us on this journey and look forward to seeing you in the course!

Digital Marketing for Websites: Basics of SEO & Analytics

Learn how to make sense of website statistics & increase organic traffic. A course by Visitor Analytics

Created by Visitor Analytics - The All-in-One Analytics App

"]

Students: 8200, Price: Free

Students: 8200, Price:  Free

With the use of website builders, in 2020, anyone, even people with little to no experience, can create and publish a website in just a few hours. But this is NOT a course about building a website. Almost anybody can do that. This is about how you make your website successful and reach a broader audience.

There are over 1.7 billion websites online right now on the internet, and that number is growing fast. Standing out from that sort of competition is increasingly difficult. You may have something interesting to say or to offer, but it’s very likely that thousands of other websites from the same niche can claim the same thing.

In order to move ahead of the competition, you need to know how to

  1. increase your number of visitors/traffic

  2. gather data about your website & users

  3. interpret the collected data from the tools used

  4. make data based decisions that will turn your website into a visitors’ magnet and convert as many as possible into paying customers.

Our course offers all of these, using a hands-on approach, with video tutorials that actually show you how to use the best tools to reach your digital marketing goals. All of our communicated experience is tried and tested in the field. This is thanks to our work at Visitor Analytics, a company with highly relevant background in the field of website and user analytics.

In a first step, we will cover 2 main topics: SEO & website/user analytics. Since the time allocated for this course is limited, we will not go into the most in-depth details. We consider this to be a beginner’s course, the first step to online success. We will detail each section in future courses that will also offer certificates of completion.

Copywriting for Beginners: SEO, Content & Copywriting Course

Introduction into Content Marketing & Copywriting 2021 for Beginners: Be a SEO, Copywriter and Content Marketing Expert.

Created by Ing. Tomas Moravek | SEO, Facebook Ads & Facebook Marketing Expert - Awarded SEO, Facebook Ads & Facebook Marketing Expert

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Students: 6930, Price: Free

Students: 6930, Price:  Free

Learn HIGHLY PERSUASIVE SEO Copywriting Techniques – seamlessly boost your SEO while pushing your customer’s buttons. Copywrite for SALES SUCCESS with our EXPERT guide from a pro content creator – includes easy walkthroughs to MAX your SEO copywriting results. Free Course for Beginners. This Copywriting course is completely animated and optimised for beginners to learn FAST. This course also includes a pro copywriting PDF guide and PDF checklist, so you can create content like an expert, and sell more.

We know many marketers wonder if copywriting is still relevant, as we live in an age where video, visual and podcast content are the most shared mediums. Yet copywriting is still so vital, as it has the power to improve nearly every aspect of your marketing. If you know how to write content that grabs people from the start you can raise your game and boost customer engagement massively.

SO, HOW CAN MASTERING THE ART OF COPYWRITING BENEFIT YOU?

From your sales pages to your press releases, video scripts, blog post headlines meta descriptions, and email campaigns to your Facebook posts and Press releases, knowing how to create great copy will help your marketing efforts enormously.

When you learn how to do it right, you'll be able to get higher conversion rates on key pages, improve the structure of your blogs, get more engagement in social media, and have many more people share your content.

Most importantly of all, you'll be able to understand your customer’s needs, which will help you connect with your target audience much better.

To create truly great copy, you first need to know your audience. You must understand what drives them, their hopes, dreams, thoughts, fears and desires.

Once you have this knowledge, you'll be able to write copy that immediately connects with the people you're trying to reach, because you'll be speaking their language. This will make all your content 100% more effective, and you'll find it easier to be able to get people to take the action you want.

Knowing how to write good copy is an essential marketing skill, that will help you boost your reach, sell more, and get more customer engagement.

It will also make you much more employable, according to the National Association of Colleges and Employers, 73% of employers want to hire people with strong writing skills.

Get the knowledge you need to expand your skills, and effectively market your business in today's fast-paced digital business environment.

We look forward to welcoming you on board as my newest student,

Yours,

Ing. Tomas Moravek & Beck Robertson, NCTJ qualified journalist and copywriter with over 10 years’ experience

Digital Analytics beyond the tools

Intro to Digital Analytics - history, strategy, tactics, myths and much more!

Created by Richard Anning - Director

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Students: 1418, Price: Free

Students: 1418, Price:  Free

Are you one of those people who added Google Analytics to your site months ago, but haven't been back to check your results since then? Or maybe you're one of those compulsive checkers who peeks at your Google Analytics data every hour or so, without ever doing anything based on the results? The same can be said of your follower count on Social Media or how many likes your latest post is getting. If you are not sure why people don’t seem to be coming to your site or why your advertising can’t bring in profitable traffic then this is the course for you.

However, there is more to Digital Analytics than just Google analytics and in this course, I will give you the background of digital analytics. We will look at popular misconceptions, how teams should be structured, processes whilst always keeping the customers at the centre of our analysis and a focus on helping you create the best Digital Analytics framework.

You should try this course if you are a:

  • A Founder who doesn't know where to get started

  • A Website owner who are struggling to understand their traffic and sales

  • A Marketer trying to build a community or find out more about their customers

  • Anyone who wants to understand a bit more about the theory and strategy behind analytics

This course is not for:

  • People looking for a specific how to’s on implementing the tools or how to create a dashboard

  • People who are looking for a quick fix or guaranteed income

  • Anyone who wants to implement Google Analytics and then forget about it

  • People who have a strong understanding of the basics and want to dive into more advanced topics

Find out more at The School Bell

SALESmanago: Analytical Panels

Analytical Panels show comprehensive data on the most important processes of marketing & sales in one place

Created by SALESmanago CDP & Marketing Automation - Customer Data Platform

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Students: 361, Price: Free

Students: 361, Price:  Free

Lesson 8 introduces you to the most important analytical panels of SALESmanago.

Analytical Dashboards are the favorite tools of every CEO, owner or manager in a company. Marketing Automation systems show comprehensive analytics of the most important processes of marketing and sales in one place. In the real-time module, you can monitor how effective the marketing department is at acquiring new contacts (Lead Generation). Moreover, you can see how successful the work of both departments together is from the moment of acquiring contact to closing deals (Campaign Analytics).

Additionally, in the system, you will find a panel that contains basic information on the current contact base and its condition. With Marketing Automation platforms you have an access to data that can be generated weekly, monthly, quarterly or annually. It makes it easy to compare, draw conclusions and respond to positive and negative trends in a real-time module.

The SALESmanago system also offers the possibility to configure your own analytical dashboards. Thanks to that option you can get reports tailored to your needs and analyze only the most important data.

Areas of use:

  • reporting,

  • KPI tracking,

  • understanding revenue sources,

  • measuring single campaign effectiveness,

  • measuring effectiveness in different channels,

  • improving conversion.

Track statistics of:

  • website traffic,

  • revenue attribution,

  • direct communication,

  • lead generation tools,

  • sales funnels,

  • contact database growth,

  • different content variants,

  • different creatives.